Wednesday, November 17, 2010

week 7 EOC: The Pitch

Why drink beer that your grandfather made. Try the new and clear “Lucid Beer”.
Lucid beer has the finest refine beer with the best ingredients harvested in the highest quality farms in the United States. We use the highest quality of wheat and flaked barley to enhance the taste of our beer. We storage our new generation beer in stainless steel, poly urethane and air tight futuristic barrels. Expect our beer to be served in a tall enhanced glass to give the greatest taste that will make you feel like you’re in the future.

"Significant changes are occurring in the ways in which companies are relating to their customers. Yesterday’s big companies focused on mass marketing to all customers at arm’s length. Today’s companies are building deeper, more direct, and lasting relationships with more carefully selected customers. Here are some important trends in the way companies and customers are relating to one another"
Marketing An Introduction  GARY ARMSTRONG ppg 17
 

No comments:

Post a Comment